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Karan is a Creative Director/ Visual Designer with 6+ years of experience in Digital Art Direction, Branding and Print Design. His design style tends to be visually rich and memorable.
A bold and functional site that doesnt waste any time beating around the bush. I particularly liked the illustrations and choice of typeface. It all comes together nicely with the tried & tested, yellow, black and white colour scheme.
However, for the sake of playing devils advocate, I would perhaps look at simplifying the final order page. All the sections seem relevant but the design could be a bit cleaner to match the rest of the site.
Other than that, I'd say job well done. Not groundbreaking in terms of animation or UI but effective and relevant for the business which is of course, much more important.